Inser SpA and Fondazione Lene Thun supporting Children with Cancer through Ceramic Therapy

INSER and Fondazione Lene Thun join forces to bring clay-based recreational therapy to pediatric wards throughout Italy, enhancing the quality of life for young patients.

The leading Italian insurance broker Inser, part of the European family owned insurance broker Verlingue, has announced a partnership with the Fondazione Lene Thun, an organization that has been offering a permanent recreational therapy service in 33 hospitals for over a decade, providing clay modeling therapy to more than 10,000 children every year, with the support of over 600 volunteers across the country. Inser has chosen to contribute to this project with a donation of 30,000 euros, strengthening its commitment to corporate social responsibility. This tangible support will help expand the presence of ceramic therapy not only within the Santa Chiara Hospital and the Proton Therapy Center in Trento but also in many other pediatric oncology wards across Italy. The initiative was presented on October 2, 2024, in the presence of Peter Thun, Founder of Fondazione Lene Thun, and Jacques Verlingue, Chairman of Adelaide's strategic committee, who enthusiastically emphasized the importance of supporting projects that have a positive impact on communities. “We firmly believe in the power of creativity as a support for healing, and we are proud to contribute to a project that brings comfort and hope to so many children and families throughout Italy,” said Jacques Verlingue, highlighting the importance of the project within Inser's sustainable growth strategy. The relationship between Verlingue and the Fondazione Lene Thun is strengthened by a common historical connection to ceramics: Verlingue, shareholder of Inser, was founded by Jules Verlingue, who, before entering the insurance industry, was a partner in a majolica factory. This artistic affinity helps to strengthen the collaboration between Inser and Thun, uniting the past with a present dedicated to the well-being of children. “We are honored that a brand whose core business focuses on the care of people and businesses has included support for the activities of the Fondazione Lene Thun in hospitals as part of its ESG sustainability plan,” said Peter Thun, Founder of the Fondazione Lene Thun. He added, “Synergies like this, characterized by strong sensitivity towards the needs and requirements of even the smallest and most fragile members of our communities, are truly significant, and I hope they can be catalysts for positive change, encouraging more companies to extend the beneficial effects of their activities far beyond corporate boundaries”. The partnership between Inser and the Fondazione Lene Thun demonstrates how two seemingly distant entities can come together to create a positive and lasting impact. This project highlights the importance of art as a healing tool and, thanks to this contribution, will continue to bring hope and comfort to more and more children and families throughout Italy.